A discussion on Mobile Search Optimization techniques with Cindy Krum, Director of Search Engine Optimization at Blue Moon Works. Krum talks about her panel on Mobile Search Optimization at Search Engine Strategies NY 2008 with John Mulligan of SEO-PR.

Tim Ash, author of Landing Page Optimization (Sybex/Wiley, 2008), explains how to determine what to test to improve a landing page conversion rate. Ideas can come from eye-tracking studies, usability reviews, site search keywords, customer service representatives, and various types of web analytics.

On this video they are going to cover the 4 basic SEO factors that you should keep in mind while optimizing single post pages on your blog.